Step 1: HubSpot CRM Implementation & Sales Automation

• Integrated HubSpot CRM to centralize lead & customer data.
• Automated follow-ups (email & SMS) to engage potential clients faster.
• Developed a structured sales pipeline to track customer inquiries from lead to booking.

Result: 40% increase in conversion rates from inbound leads.

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Step 2: Website & Sales Funnel Optimization

• Redesigned booking & inquiry forms for a smoother user experience.
• Added live chat & AI chatbot support to answer customer questions in real time.
• Implemented retargeting ads to bring back visitors who didn’t book a service.

Result: 35% reduction in bounce rate & higher engagement.

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Step 3: Targeted Digital Marketing & Lead Generation

• Optimized Google & Facebook Ads to attract high-intent customers.
• Developed SEO-driven content to improve organic search rankings.
• Launched email campaigns to nurture past leads & encourage repeat business.

Result: 50% increase in qualified leads & lower cost-per-acquisition.

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The Results: Business Transformation in Just a Few Months

+50% increase in bookings & inbound leads.

+40% improvement in CRM efficiency & sales tracking.

Lower marketing costs & higher ROI from paid campaigns.

Faster response times & streamlined customer experience.

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Key Takeaways: How This Strategy Worked

• CRM & automation turn leads into customers faster.
• A well-optimized website & funnel increases conversions.
• Targeted digital marketing reduces wasted ad spend & improves ROI.

Ready to Scale Like Hersey Bins?

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